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Step 2: prioritise your stakeholders (stay in breakout groups)

Get everyone together for a discussion.

Spending time in a discussion can really help to clarify - for everyone involved - who you really want to create change for. Knowing this will make a better project and a better impact assessment. You now need to prioritise your stakeholders to help you agree your focus. If you have many suggestions, start to cluster (bring together suggested stakeholders) who are similar. You could also:

  • Make a matrix where one axis is important-unimportant and the other is direct-indirect

  • Let your colleagues vote for the most important stakeholder (e.g. with two or three votes each)

You should end up with one or a shortlist of prioritised stakeholders. Now it’s time to test what you know about them.

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You’re now ready for step 2 - the

empathy map

Empathy Map workshop