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The Publishing Guide builds on theEuropeana Publishing Framework (EPF). The EPF goes beyond minimum metadata requirements for data publication in the Europeana website by addressing the quality of the metadata (through Tiers A, B, and C) and the quality of the content. It introduces four tiers of criteria for content (through Tiers 1, 2, 3 and 4) . It by taking into account not just the quality of the content, but also the selected rights statement. Because copyright restrictions often prevent the public from using, sharing, and creatively engaging with digital collections, we encourage data providers to use rights statements that allow reuse where possible. The greater openness of the content you allow, the higher content tier can the provided object achieve, meaning it can benefit audiences in a more significant way, as we outline here.

The Publishing Guide includes recommendations to help data partners increase the quality of their data from the lowest to the highest tiers, in order to achieve many of the following benefits: findability, web traffic increase, use in collections and exhibitions, reuse in partnerships, apps or services, and also by the creative industry. These criteria have been designed to help data partners to understand what is required to ensure that their digital collections are always considered to be accurate, findable and usable by our audiences.