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Sending a questionnaire is one of the easiest ways to collect feedback from a small or large group of people. Questionnaires are commonly used in evaluation and impact assessment and we go into detail about questionnaires in Phase two of the Impact Playbook. We will not to duplicate Phase two’s guidance here, but set out the key steps you should take if you want to send an evaluation questionnaire. 

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Tip

Key steps to create your evaluation questionnaire

  1. Agree the platform that you will use to send the questionnaire (there are many, such as Google Forms, Survey Monkey, Tally, Typeform, etc). 

  2. Agree and add your evaluation questions (take a look at our evaluation questionnaire case study below or the Europeana standardised question bank). 

  3. Test your questions. 

  4. Add relevant accompanying information, like what you will do with the data, your approach to data protection and privacy, the closing date of the questionnaire, and/or how long it will take to complete the survey. 

  5. Finalise your formatting and branding. 

  6. Test your questionnaire with someone or some people who haven’t previously seen it (fresh eyes). 

For more guidance, see Phase two of the Impact Playbook and our guidance on writing a questionnaire 🔽

Writing a good questionnaire

Writing the questionnaire

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