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Key impact terms

We use these terms in the Change Pathway and elsewhere.

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You’ll fill in each section of the Change Pathway. You’ll have to know what each section means, so here we define each term, starting with impact and working from right to left.

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titleImpact

Changes that occur for stakeholders or in society as a result of activities (for which the organisation is accountable).

What is impact?

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titleOutcomes

Actual or intended short, medium and long-term changes experienced by the stakeholder through their engagement with activities. These can be experienced at any point, e.g. in the long or short-term. Outcomes can be negative, positive, expected or unexpected.

Identifying short- and long-term outcomes

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titleOutputs

The tangible, quantifiable and measurable products and services delivered by activities.

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titleStakeholder

A person, group, community, or organisation expected to experience a change (that is, to benefit in some way from an organisation’s work). In the impact design phase, activities and impact assessments are designed around stakeholders.

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Step 1. Get to know your 'stakeholders'

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titleIndicator

An indicator is information that allows us to measure whether you are achieving your desired outcomes. You measure outcomes by identifying and measuring indicators.

Step 2. Develop your indicators

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titleAccountability line

Marks the dividing line between the 'impact' you contribute to (e.g. increased literacy) and the outcomes that are directly attributable to you (e.g. open access to information).

You measure outcomes by identifying and measuring indicators.

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titleIndicator

A metric that indicates if and to what extent a programme or activity is contributing towards the anticipated outcomes.

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Take the quiz! (WORK IN PROGRESS)

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. In your Change Pathway you will set out where you are and where you are not solely accountable for change, by drawing out the accountability line.

Accountability line

Types of impact

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titleEconomic impact

The results of activities delivering economic benefits to society, stakeholders or to the organisation.

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titleInnovation impact

The results of activities delivering economic benefits to society, stakeholders or to the organisationA state in which the activities represent or enable innovation which itself supports social, economic or operational benefits.

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titleOperational impact

The results of activities that have led to an improvement or refinement of internal processes to the organisation delivering the activities.

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titleData collection

The process of gathering and measuring information in a systematic way (definition drawn from Wikipedia).

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titleDigital transformation

The process and the result of using digital technology to transform how an organisation operates and delivers value. It helps an organisation to thrive, fulfil its mission and meet the needs of its stakeholders. See Europeana’s working definition.

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titleEvaluation

The process of judging or calculating the quality, importance, effectiveness or value of something (definition drawn from the Cambridge Dictionary). Evaluation is usually part of an impact assessment approach and evaluation but can be conducted separately from impact assessment.

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titleImpact assessment

A research activity Research to understand if activities lead or contribute to the changes (short and long-term outcomes, impact) designed for stakeholders.

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titleNetwork analysis

The analysis of social structures in terms of nodes (those people or objects under investigation) and the links (the connections between them). The findings are most often represented in a sociogram. (Wikipedia)

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titleProblem statement

A brief description of the problem that the activities of the organisation seek to address.

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titleResearch question

This sets out the question that you want to answer through your impact assessment.

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Do you know your impact from your indicators? Take the quiz to find out!

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Next steps