Improve your understanding of the terminology used in the Impact Playbook and take the quiz below!
Impact terminology
What is an outcome?
A change experienced by someone
A quantifiable result
A long-term vision
What you invest into your activity
Where can you start on the change pathway?
Left side
Right side
Both
Anywhere
What is an indicator?
A way to measure the results of your activities
A metric that allows your to measure if or to what extent an outcome has taken place
How we describe the long-term change created by our activities
The money that we invest in our activities.
What is an accountability line?
A line that connects different outcomes on the Change Pathway.
A way to describe when impact will happen.
A way to make clear where you think you are directly responsible for outcomes and where you only contribute towards these.
What is impact?
Change in the short-term.
Change in the long-term for our stakeholders and wider society, for which we are not responsible but contribute towards.
Change in the medium-term.
Change for only my stakeholders, which we am directly accountable for.
Are outcomes always positive?
Yes
No
‘Stakeholders always directly benefit from my activity'. True or false?
True
False
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